KBR
KBR is a global science, technology and engineering company that operates in highly regulated, mission-critical environments. It’s consistently growing and needs to deliver timely, easy-to-understand benefit communication to its global audiences — all while the company continues moving fast.
The challenge? Each KBR global audience has its own unique needs and requires a specialized approach.
The idea
We created tailored versions of KBR’s benefit communication materials for each global audience to support its distinct priorities and objectives. Each piece uses bold, eye-catching photography that reflects the local population and simple, streamlined messaging to convey the different offerings available to each group.
The overall approach reflects the modern, forward-facing feel of the KBR brand with clear, concise messaging that fits the pace of this fast-moving company.
As our organization evolves, our commitment to our people remains constant. These benefit communications are an important part of how we support our KBR community each and every day.
VP and Corporate People Partner at KBR
The results
20+
supported by tailored benefit communication materials
41%
in calls to the KBR Benefits Center since 2024 — demonstrating an improved understanding of benefit offerings
80%
rated KBR’s 2026 annual enrollment communications as easy to understand
19,000+
from the benefits site to the enrollment platform during 2026 annual enrollment — exceeding the previous year by 11.5%